Planning and executing trade fair participation is a myriad of big and small challenges. It takes a multi talent to master them all. Everything from choosing an exhibition system and designing the booth, to training the booth personnel and collecting qualified leads falls flat on your desk for you to handle.
Making a chaos… Not only at your desk but also in your head.
In my experience, this is the nature of trade show planning – and a huge challenge to most of us.
How to overcome this challenge?
First and foremost – cleaning up your mind is essential. Like meditation. Giving yourself the possibility to focus on one thing at a time. And then dealing with every bit of the myriad. One by one.
This is the purpose of the new PAINSTORM app developed especially for ambitious trade show marketers, who whish to bring their full potential and ideas into the game.
An easy trade show planning process – in only four steps
The process is simple. You start by cleaning up your mind by mapping your pains in the app. Every single thing – big or small. Now your head is clear and you can focus on meeting every one of your challenges whenever the time is right.
The app leads you through four steps – from mapping your pains to achieving the new goals that have replaced the pains. It is not rocket science. And it could be called old news. But the PAINSTORM app for Trade Show Troubleshooting is the first of its kind. And it takes your trade show trouble and peace of mind seriously.
PAINSTORM is available on App Store and Google Play.